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Markup and margin measure the same profit from different angles. Markup is profit divided by cost. Margin is profit divided by price. A 50% markup equals a 33% margin. Confusing the two leads to underpricing: if you need a 40% margin and apply a 40% markup instead, you're actually running at 28.6% margin and leaving money on the table.

Markup & Margin Calculator for Construction

Pre-filled with real construction industry benchmarks

Markup strategy in construction is more nuanced than most industries because you are pricing multiple cost components – materials, labor, subcontractors, and equipment – each with its own margin profile. A well-run general contractor applies different markups to different cost categories: materials typically get 10–15% markup (slim because clients can price-check), labor gets 30–50% markup (your crews are your competitive advantage), and subcontractor costs get 10–15% as a management and coordination fee. Change orders are where margin is often recovered – the industry standard markup on change orders is 15–20%, and owners expect it because changes mid-project carry disruption costs beyond the raw materials and labor involved. The critical distinction between markup and margin matters especially in construction bidding. If your materials cost $100,000 and you apply a 20% markup, your bid shows $120,000. But your margin on that line item is only 16.7% ($20,000 / $120,000). Many contractors lose money by confusing the two – bidding with what they think is a 20% margin when they have actually applied a 20% markup, leaving 3.3% of expected profit on the table on every job. This calculator converts between markup and margin instantly and is loaded with construction-specific benchmarks so you can build accurate bids.

Markup & Margin Calculator

Pre-filled with construction industry defaults. Edit any field to use your real numbers.

Markup

81.8%

Margin

45.0%

Profit

$540

Construction industry average: 45.0% margin (55.0% COGS).

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